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The countryside is an area with a traditional climate with close kinship, respect for customs, norms and culture. However, with the Covid 19 pandemic, changing the atmosphere of the family climate for rural communities to keep their distance. The old pandemic has made people seem bored and gradually there is no way to prevent and cope with the Covid pandemic, so it needs to be reminded all the time. The position of technology in health social campaigns is important because it is considered effective in conveying it directly through the smartphone broadcast of each registered citizen. This service and research program uses a qualitative approach with a descriptive method, namely developing and implementing the Direct Send Ver.1 software which was developed by the Community Education Laboratory and tested in Pagerwangi Village, Lembang District, West Bandung Regency. The results of this service and research consist of a cultural model of health and social through the development of DirectSend Ver.1 software. Rural areas are areas with traditional climates with close kinship, upholding customs, norms and identities. However, with the Covid 19 pandemic, changing the atmosphere of the family climate for rural communities to keep their distance. The old pandemic has made people seem bored and gradually there is no way to prevent and cope with the Covid pandemic, so it needs to be reminded all the time. The position of technology in health social campaigns is important because it is considered effective in conveying it directly through the smartphone broadcast of each registered citizen. This service and research program uses a qualitative approach with a descriptive method, namely developing and implementing the Direct Send Ver.1 software which was developed by the Community Education Laboratory and tested in Pagerwangi Village, Lembang District, West Bandung Regency. The results of this service and research consist of a health and social socialization model through the development of the DirectSend Ver.1 software.